Sid and Ann Mashburn | FANALYTICS NEW

Aug 28
2 min

Millennial Passion, Disengaged Boomers, and Evolving Generation Z: Next Generation Fandom Survey 23

Executive Summary Fandom is fundamentally about passion for and engagement with cultural entities. As such, the prevalence of fandom and...

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Mar 26, 2021
1 min

Spring Speaker Series Pt. 3: Sid & Ann Mashburn

Mar 23, 2021
4 min

Cinderella is a #!*&%: Social Identity and a Crushing Defeat in the NCAA Tournament

Mar 17, 2021
4 min

The NCAA Tourney is the Best Playoff System, and I'm Projecting a Ratings Massacre.

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