Generation Z & College
The Next Generation Fandom Survey is about more than sports fandom. Our guiding premise is that fandom is a fundamental human trait....
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Fandom Beyond Sports
Applying our fandom framework to entities in the entertainment & political realm
Mike Lewis
- Oct 31, 2021
- 1 min
Next Generation Fandom Survey: Politics and Fandom across Generations
Today we present a follow-up analysis to the Next Generation Fandom Highlights Report. This report explores the changing relationships...
Doug Battle
- Feb 26, 2021
- 1 min
Fandom Beyond Sports: Entertainment
While Mike's studies typically pertain to sports, the concepts he applies to sports can also be used to analyze fandoms in the world of...
Mike Lewis
- Dec 17, 2020
- 2 min
Politics; Just Another Kind of Fandom?
In addition to sports, I have also done research in the area of political campaigns. Consumers, fans and voters all share some broad...
Mike Lewis
- Apr 14, 2020
- 1 min
Esports Master Class
This new higher education digital environment is creating new challenges and opportunities. For instance, as we move to video based...
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